Glossary

Ad network

A platform or system that connects advertising demand with placements and defines products, technical requirements, and policies for submitted creative.

Why the product matters

One network can expose several creative products and upload routes. File shape, size, host API, orientation, lifecycle, and validation rules can differ, so a brief should name the exact destination.

Evidence

Use current official documentation and the account's current upload or preview tool. A third-party checklist and an internal QA pass do not establish external approval.

Consult the dated specification matrix.